According to Shopkick, consumers plan to start their holiday shopping earlier this year. For businesses, that means starting their marketing earlier, too. Are you ready? To learn more about when, where, and how consumers are planning to do their holiday shopping, Shopkick surveyed over 23,000 U.S. consumers in July 2021. It found that nearly one-quarter…
Month: October 2021
Who Determines Your Brand? Your Customers!
Brand image matters. It’s how consumers see your brand, whether it’s positive or negative, and whether it’s a brand they want to be associated with. What’s your brand image? Hip? Edgy? Socially conscious? Are you the “go-to” destination for people who love adventure? While the brand image is critical, it isn’t determined by what you…