Want More Donations? Choose Print!

For nonprofits, every dollar they spend on overhead, administration, and marketing is a dollar not spent on their mission. Not surprisingly, there is an intense focus on which marketing channels are most effective. So which channel works best for nonprofits? A study by YouGov provides the answer: direct mail. In a survey of more than…

Interesting Facts Behind Popular Posters

Posters have been around for hundreds of years. They have been used for many purposes including promoting products, events patriotism and movie stars. More recently they have become a popular art form, remembering posters of the past and historic photographs. This is a collection of 10 images commonly seen in a poster format, along with…